Alina Eri graphic & web designer

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online presence for Newton Arena Sports Club by blending brand strategy, user experience, and visual storytelling

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is a state-of-the-art sports club that redefines premium fitness through personalized service, cutting-edge facilities, and a seamless member experience.

We focused on crafting a website that reflects elegance, comfort, and community.
details:

Brand Strategy

research, creative sessions, moodboard, AI-generated concepts

Identity

colors, typography, logo refinement

Club Website

UX/UI design, mobile-first approach

Photo/video Production

photo sessions, media assets, promotional materials
art direction: Alisa kapustova
UX/UI design: alina eri
photo/video: Tanya shpak

is a state-of-the-art sports club that redefines premium fitness through personalized service, cutting-edge facilities, and a seamless member experience.

extensive research and creative workshops to define the core brand strategy, including moodboards and multiple branding concepts using AI

the process

results

Newton Arena’s identity draws from eclectic of future and traditions. From natural, timeless materials like leather, wood, and coral to chrome.

Seamless navigation

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520м2
Teraflex TABLE TENNIS floor covering
Table tennis
150м2
JUNKERS PORTABLE floor covering
Squash
720м2
Teraflex Evolution floor covering
Multifunctional
720м2
Bolflex Evolution floor covering
Big tennis
hover

Style recomendations

Unique fitness program techniques
Gift certificate
We understand that choosing a gift that would please and benefit can be so difficult. But we have a solution for you!
team of strong coaches

An integrated approach
to the UX

From seamless navigation to intuitive booking features, the website design prioritizes user experience across all devices.

Ready to explore new horizons — let's talk about it
veryeridesign@gmail.com
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© 2024